Iceland Tours is a Reykjavík-based travel agency that has been running Iceland trips since 1978. We specialize in one destination, the country we call home, and we've spent over 40 years making it easy for travelers to explore it. From self-drive road trips to guided group tours, our local team handles the planning so you can focus on the experience.
“At Iceland Tours, our mission is to help you explore Iceland your way. We use our local connections and 40 years of know-how to design vacations that show off our country's nature and culture, while keeping the whole process simple and stress-free.”
Carolina Castillo, CEO
Everything we do at Iceland Tours is driven by these four key values. That’s how we make sure you’ll have the trip of a lifetime when you come to Iceland.
We've been based in Reykjavík since the beginning, and that local foundation shows in everything we do. Our itineraries are built around insider knowledge, our suppliers are Icelandic, and our support team is on the ground here year-round.
With over 40 years of experience running Iceland trips, we've earned the trust of thousands of travelers. Our 24/7 helpline means you're never without support while you're on the road, and our vetted local suppliers mean your trip runs the way it should.
We handle the logistics so you don't have to. Accommodation, transport, and daily breakfast are included in almost every package. You choose your dates and we take care of the rest.
Our prices are competitive because of our long-standing relationships with local suppliers, and our Best Price Guarantee on self-drive tours means you won't find the same itinerary cheaper elsewhere. No hidden costs, no unexpected fees.
We've been based in Reykjavík since the beginning, and that local foundation shows in everything we do. Our itineraries are built around insider knowledge, our suppliers are Icelandic, and our support team is on the ground here year-round.
With over 40 years of experience running Iceland trips, we've earned the trust of thousands of travelers. Our 24/7 helpline means you're never without support while you're on the road, and our vetted local suppliers mean your trip runs the way it should.
We handle the logistics so you don't have to. Accommodation, transport, and daily breakfast are included in almost every package. You choose your dates and we take care of the rest.
Our prices are competitive because of our long-standing relationships with local suppliers, and our Best Price Guarantee on self-drive tours means you won't find the same itinerary cheaper elsewhere. No hidden costs, no unexpected fees.
We’ve built a team of experienced, Iceland-based travel specialists that you can trust to deliver your trip.
Want to join their ranks? See our current job openings below.
CEO
carolina@icelandtours.is
Product Development & Operations Manager
info@icelandtours.is
Digital Marketing Manager
info@icelandtours.is
Travel Consultant
info@icelandtours.is
Travel Consultant
info@icelandtours.is
Travel Consultant
info@icelandtours.is
Travel Consultant
info@icelandtours.is
Travel Consultant Support
info@icelandtours.is
Iceland Tours traces its roots back to 1978, when Terra Nova was founded as an Iceland-based specialist for global travel agencies. That foundation of local expertise has shaped everything we've built since. In 2010, Iceland Tours launched as Terra Nova's consumer-facing brand, bringing that same local knowledge directly to travelers. Today we're part of the Travel Connect group of brands, alongside Nordic Visitor, which means we have the resources and reach of a larger organization while staying focused on what we do best: Iceland. Over 40 years of operation. Thousands of trips. One destination.
Cancel most trips and receive up to a 95% cash refund plus 5% travel credit. That 5% stays as a long-valid, transferable credit, so it's never lost if your plans change. Terms and conditions apply.
Lock in your trip with only a 5% deposit upfront. The balance is due closer to your departure date, making it easier to plan ahead without committing the full cost. Guided group tours require a 20% deposit.
Accommodation and local transport are included in all our packages. Most trips include daily breakfast too. No hidden costs and no surprises when you arrive.
Most of our self-drive tours run on flexible start dates year-round. Pick the dates that suit your schedule and we'll build your itinerary around them.
Tripadvisor Travelers' Choice Award winner 2025. Travelife Certified. Licensed by the Icelandic Tourist Board. Hundreds of verified customer reviews. Read what our travelers say before you book.
These Icelandic and global organizations have verified the way we do business.
Travelife certification is an internationally recognized sustainability standard for travel companies. It means our operations, supplier relationships, and itineraries have been independently assessed for environmental and social responsibility.
We follow health and safety protocols that meet the standards set by the World Travel and Tourism Council, giving travelers additional confidence when booking.
This award is based on the reviews and ratings of verified Tripadvisor travelers. Receiving it in 2025 reflects the consistently high standard of trips we deliver.
Iceland Tours is fully licensed and authorized to operate as a travel agency by the Icelandic Tourist Board, the official regulatory body for tourism in Iceland.
We have signed the Responsible Tourism statement "Ábyrg ferðaþjónusta," a commitment to sustainable and ethical travel practices in Iceland.